Peter Finers Profile and Articles




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1). 11 Rules of a Copywriter
The art of the copywriting is one of the most intricate arts in the world. As in every profession there are some indispensable rules that every copywriter should stick to in order to impress his reader and produce appealing content What are these well-known yet so often forgotten rules that every copywriter should follow?! One should be as much pre...

2). Copywriting
Copywriting is a special technique that allows you to promote the companies, individuals or some special events. Copywriting is one of the most significant elements of the advertising company. It should be considered the tool that helps your company to promote itself. Your returning clients already know the quality of the products and service that ...

3). Copywriting in the Twenty First Century
In the world of highly developed and advanced technologies promotion, PR and advertising are to seek new methods that have to be side by side with progress to keep interest. With foundation of internet, advertising strategies underwent a real revolution, trying to capture all the opportunities to develop. Nowadays 40% of advertising materials are s...

4). Essential features that make your advertisement successful
Since times immemorial, advertisers, salesman and traders have been trying to induce the public to purchase their products. They tried to write convincing and inspiring texts, to advertise their companies and promote themselves as true, reliable professionals. Advertisement market has been developed and established in order to satisfy the desires o...

5). Essential steps to make your copywriting effective
Regardless of what service you provide or what type of products you produce, in today highly competitive and rapidly changing world one should always have appealing, attracting and interesting content on the web site. Web copywriting process is destined to help you to create well-written content copy. Copywriters will be able to design and compose ...

6). How Iranian crisis can be resolved?
Several months have passed since Russia announced that it would be ready to take Iran’s uranium for enriching process. This could have been a feasible solution to long thorny nuclear crisis. Apparently few persons do not know that there are suffice reasons to assume that Iran intends to acquire nuclear weapons, yet at the same time Iran continues t...

7). How One Can Reduce American “Oil Addiction”?
More than thirty years have passed since the Western countries experienced one of the most serious economic crisis- oil crises of the 70s. Undoubtedly some technological innovations have been introduced and economies of most of Western countries are not so oil dependant as in the middle of the seventies, nevertheless the economies of major develope...

8). How the Content Can be Treated?
We live in the time of instant mass communications, where information can be transmitted by all modern means of communications such as radio, TV and internet. However, mass media in Western society should exercise some cautions on several sensitive topics and subjects such as religious beliefs of other people. Last year, one Danish paper published ...

9). Incredible power of the press release service
However large your company might be whatever niche of the market it operates in and whatever services or products it provides, it should always stay in touch with the public. Even if the company has large pool of steadfast and reliable customers, it nevertheless bound from time to time to inform them about the latest developments in the company. No...

10). Incredible results of well-written press release
Press releases are one of the most important elements in the marketing strategy that provides for the maximum exposure of your company and reminds your clients about important developments in your company. The most important aim of the press release is to win the trust of your steadfast clients and inform new customers about your company and its ac...

11). Make a Press Release Work on You
Business environment has always been competitive, but nowadays it is perhaps more competitive than in any previous era. Whatever industry you operate in, one has to work very hard to stay out from your competitors. With the development and huge progress in IT technology new ways to promote products have been devised. A press release is a regular th...

12). Mysteries of Online Marketing
Every respectable company has a marketing department, responsible for advertising products or services a company proposes. More or less developed, they function to increase the sales level at the market. Those working at such difficult task should be efficient and experienced salesman, for today’s market is very tight and leaders in every industry ...

13). SEO and its current use
It is indispensable therefore to get the attention of major search engines as well such Google, Yahoo, Alltheweb.com and others. In order to get high rankings you should have well-optimized content. SEO copywriting is a special technique that allows search engines to get more high rankings for your web site. This method by which your web site is fo...

14). Several steps to make your press release work for you
Well-written, informative and well -designed press release is one of the most important and efficient marketing tools in your marketing strategy. It is one of the most efficient and one of the most cost-effective tools as well. Moreover it allows you to provide more information than a usual advertisement.

However, newsworthy is what d...

15). The indispensable qualities of professional copywriter
Whatever industry you operate in and whatever web site you have, it indispensable that the content on your web site is written easy-to read, appealing and attractive style. Your potential customers will visit your web site and judge both you and your company by the information presented on your web site. It might be enough to have appealing content...

16). The magnificent power of the press release
However large your company might be and whatever services or products it provides, it must always communicate with its customers. It should gain publicity and credibility. One of the most widely used tools to achieve this is advertisement. Nevertheless, one should not forget that however effective and appealing your advertisement might be, most of ...

17). The most sacred secrets of copywriting services
Successful copywriting is one of the most important elements of your advertising. It attracts attention of your potential customers and makes your message memorable and it might induce your clients to take some actions. Many research in psychology show that words may affect our vision, they may either change our depressed mood or uplift our spirit....

18). The World of Advertising
No one remembers the date or even a year of birth of industry. Maybe it takes its roots from the first rake or the wheel created by some fellow from the cave. Thousands of years has past after simple inventions, bringing us greater, more advanced technologies. In the twenty first century people are surrounded by numerous products and services creat...

19). Unimaginable power of the content- most sacred secretes of effective copywriting revealed
Few of the web site owners do not understand the importance of well-written and well-optimized content. The demand on experienced and skilled copywriter, whether he specializes in the web site copywriting, offline or internet copywriting, is constantly rising. However, how could one define experienced and highly- skilled copywriter? What skills and...

20). Useful tips how to make your content sell
Whatever niche of the market you operate in, you should always have direct, convincing and appealing communication with your existing or potential clients. Steadfast and returning customers will undoubtedly judge you by the quality of the products or services that you provide. They might recommend your company to their acquaintances, friends or rel...

21). Web site copywriter in the 21st century
The process of keywords search is well-known. However large the company can be, whatever industry it operates in there are usually some persons at the company who can perform this task. However, once the keyword search has been performed one should start working these keywords phrases into the text of your web-site. The person who performs this tas...

22). What is a Press Release
A respectable company interested in publicity and active social life is obliged to have public relations department. Every product needs to be advertised and every service needs to be informed about. This is what advertising agencies are for. But publicity is also a way to advertise and PR agents in Hollywood know it perfectly well. Of course, nobo...

23). What the difference one article can make
Article and press releases are ones of the most important marketing tools. Publication of articles and press releases helps to increase traffic on your site, get high rankings for it, attract more visitors and consequently increase your levels of sales.

In spite of the fact that articles and press releases are two different types of ma...

24). What the difference webcopywriting makes
Web site copywriting is special method that allows the companies to advertise and promote themselves. In today’s highly competitive and ever-changing online environment it is not enough to rely on the texts alone. One should combine the knowledge of offline copywriting with online realities.

Professionally written web site copywriting ...

25). Your Site Wants to Work for You
Your company has a web site. It is a good and expensive web site developed and designed by true experts from the web content company. It is easy to find your site by placing the name of your company in the boxes of major search engines, yet one should understand that only few persons come to your web site this way. Most of your potential customers ...



 


 
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